Cost and cover amounts
Life insurance cost at 70 and over
After 70 the market narrows sharply. Full underwritten life cover is available from fewer insurers, costs a great deal, and often is not the right product for what people at this age actually want the money to do.
Last reviewed 4 September 2026 · Written and checked by the Best Life Insurance editorial team · How we get paid
In short
- No published New Zealand comparison we rely on quotes premiums above age 55, so we do not publish a figure for a 70-year-old.
- Fully underwritten life cover is still written at this age by some insurers, with maximum entry ages that differ.
- Products sold without health questions exist, and typically apply a stand-down on non-accidental death in the first years.
- Premiums at this age are high enough that total premiums paid can approach or exceed the sum insured.
- For most people the real need is liquidity for funeral and estate costs, not income replacement.
- An existing policy held since your forties is almost always worth more than anything you can buy now.
What this is, plainly
Two very different situations get grouped together at this age. The first is someone who has held cover for decades and is deciding whether to keep paying for it. The second is someone with no cover, looking to buy for the first time. The answers are almost opposite.
If you already hold a policy, it was underwritten on your health years ago and it is very unlikely you could replace it on the same terms. Even where the premium has become uncomfortable, reducing the sum insured and keeping the policy generally beats cancelling it.
If you are buying for the first time after 70, the market is narrow. Some insurers still write fully underwritten cover with maximum entry ages that vary, and there are products sold with no health questions at all — which typically limit the sum insured, apply a stand-down before non-accidental death is covered, and cost more per dollar of cover.
What the money is usually for at this age
The purpose changes, and the product should change with it. Income replacement is rarely the point once there is no income to replace.
| What you want the money to do | What usually fits |
|---|---|
| Cover a funeral and immediate costs | A modest sum insured, or a funeral-specific product |
| Leave a surviving spouse debt-free | Life cover sized to the remaining debt |
| Equalise an estate between children where one inherits a business or farm | Life cover sized to the difference, usually with careful ownership structuring |
| Cover tax or costs arising on death for a business interest | Business-owned or trust-owned cover, arranged with your accountant |
| Leave a general gift | Often better served by savings than by insurance at this age |
That last line deserves saying plainly. When premiums are high relative to the sum insured, the total you pay over the life of the policy can approach the amount that would eventually be paid out. If the goal is simply to leave something behind and you are in good health, setting the money aside may leave your family better off than insuring it.
Not sure what cover you actually need?
That is the question an adviser is there to answer. Tell us your situation and a licensed New Zealand adviser will compare the market and come back with a written recommendation — including where you can cut cover you do not need.
No cost to you and no obligation. General information only — not personalised financial advice.
What to watch for
These are the details that decide whether the cover does what you expected. Read them before you compare on price.
- Maximum entry ages, which differ between insurers and cut off earlier than most people expect.
- Stand-down periods on no-health-questions products — typically non-accidental death is not covered in the first years.
- Whether the premium continues to rise with age, and whether there is an age at which it stops.
- Whether total premiums payable could exceed the sum insured over a normal life expectancy.
- Whether the policy expires at a set age, leaving nothing after years of payments.
- Whether the cover is owned in a way that lets the money reach the right person without waiting on probate.
Where an adviser makes a difference
Every New Zealand insurer writes what life insurance costs in nz to its own wording, and the words are where the money is. Two policies that look identical on price can pay very differently when it matters. Closing that gap is the entire job of an adviser.
- Which insurers still write new cover at your age changes, and it is not something published tables track.
- For estate equalisation and business succession, policy ownership matters as much as the sum insured, and it should be arranged alongside your will and your accountant.
- An adviser can tell you when the honest answer is to keep an existing policy, reduce it, or not to buy at all.
- Where health is already an issue, knowing which insurer will consider the application avoids a string of declines on your record.
There are three ways to buy life cover in New Zealand, and they are not equivalent. You can buy direct from one insurer, which means you see one product range and one underwriting appetite. You can buy through your bank, which usually means a single insurer’s product sold under the bank’s brand, often with narrower definitions. Or you can go through an adviser, who quotes several insurers at once and is required to put your interests first.
The premium you pay is the same either way. Insurers build adviser commission into their pricing whether or not an adviser is involved, so going direct does not get you a discount — it just removes the person whose job is to argue your corner at application and at claim time.
- An adviser can see which insurer is currently taking your health history on standard terms, and which one will load or exclude it.
- An adviser can structure cover across two insurers if that produces a better outcome than putting everything with one.
- An adviser handles the underwriting back-and-forth, and is the person who chases the claim when a family is least able to.
- An adviser has to document why the recommendation suits you, which is a written record you can hold them to.
What happens if you get in touch
We are a referral service, not an insurer. We do not quote premiums and we do not sell policies. What we do is put you in front of one licensed New Zealand adviser who can compare the market properly.
- 1
You tell us what you are looking at
The form takes about a minute. Nobody asks for your medical history on a web form — that conversation happens with the adviser, properly, and only once you have decided to proceed.
- 2
An adviser calls you
A licensed New Zealand adviser talks through your situation: who depends on you, what you owe, what you already have in place, and what you are actually worried about.
- 3
They compare the market
The adviser quotes across the major insurers, checks which of them will take your health history on the best terms, and puts the options side by side in writing.
- 4
You decide, in your own time
There is no obligation and no cost to you. If the answer is that you already have enough cover, a good adviser will tell you that.
Frequently asked questions
Can you get life insurance at 70 in New Zealand?
Yes, from some insurers, though maximum entry ages differ and premiums are high. There are also products sold without health questions, which usually cap the sum insured and apply a stand-down before non-accidental death is covered.
How much does life insurance cost at 70?
We do not publish a figure, because no New Zealand comparison we rely on quotes above age 55 and we will not extrapolate. What is predictable is that the premium per dollar of cover is high enough to make the total-premiums question worth asking before you buy.
Is funeral insurance better than life insurance at this age?
It depends on the purpose. If the money is only for a funeral and immediate costs, a small sum insured or a funeral-specific product is usually simpler. If there is debt to clear or an estate to equalise, life cover sized to that job is the better fit.
Should I cancel a life insurance policy I have held for thirty years?
Rarely, and never without checking the alternatives first. An old policy carries underwriting done when you were healthier, and often better definitions than current products. Reducing the sum insured usually beats cancelling.
Will I pay more in premiums than the policy pays out?
It is possible at this age, and worth calculating before you buy. Ask for the total premiums payable to age 85 and to age 90 alongside the sum insured. If the numbers converge, insurance may not be the right vehicle unless the timing certainty matters to you.